FUCHURE EARTH
FUCHURE EARTH
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Hello I'm Fuchsia, a 3rd-year PhD student, social impact entrepreneur, and former resident of beautiful Bruny Island.
My time living in Apollo Bay then a tiny home on South Bruny ignited my passion for this unique island and its incredible community. This love now drives my *PhD project, which explores community-led, resilient, and regenerative approaches to tourism—designed by the community to benefit locals, visitors, and the island itself.
Through my research, I’ve uncovered the limitations of traditional sustainability models. That’s why I’m focused on developing a pioneering, community-led Regenerative Tourism Framework - one that starts with Bruny Island but has the potential to inspire communities globally.
I invite you to join me in this journey of co-designing solutions that reflect the needs, values, and aspirations of Bruny’s people while protecting its environment and enhancing the visitor experience.
Your involvement can make a real difference - shaping tourism in a way that benefits the community and island for future generations - we can't predict the future but we can design it!
Below, you’ll find three simple ways to get involved. All findings will be made publicly available and shared with the Bruny Island community and key stakeholders to drive meaningful change.
Together, let’s create a thriving, regenerative future for Bruny - one that protects and celebrates everything that makes this island truly unique.
*Note: This is not a traditional PhD but an “Entrepreneurial Pathway,” judged on the real-world impact of my research. My goal is to ensure the outcome of workshops and surveys create actionable insights that lead to positive change for Bruny — shaping tourism that truly supports the community, protects the environment, and enhances life for everyone on the island.
Lots has changed post COVID-19 on Bruny.
By taking this survey you'll help shape and refocus what's important to you and your community today.
Complete by Sunday 2nd of Feb 2025
*the insight survey will take 15 minutes, it's open to all ages, walks of life and connections to Bruny.
Get your kids involved, they are the future!
Speaking to a wide range of the island community and stakeholders will bring great insight and influence the topics and problems we tackle in the workshops.
Fuchsia will be on Bruny Island from
22 - 30th of Nov 2024 to meet in person
*Interviews will be held Sept - Dec 2024 taking no more than 45 minutes, preferably conducted via Zoom.
It's nice to see a friendly face.
Fuchsia will be facilitating several community-led Design Thinking workshops across the island.
Please join here at on of them:
Alonnah Hall - 23 and 26 - 28th Nov 2024
Dennes Point Hall - 29 - 30th Nov 2024
*Looking for 6 - 2O participants for each workshop. Participants can be locals, business owners or travellers.
The more diverse the better.
Participation is voluntary. Your responses and input will remain anonymous and confidential.
All data will be stored securely. You can withdraw at any time without consequence.
This project and research has been approved by the UTS Human Research Ethics Committee (Approval Number: ETH21-6626). If you have any questions or concerns, you can contact Fuchsia directly or the UTS Ethics Office at research.ethics@uts.edu.au.
Fuchsia brings extensive experience in working with communities and business to create meaningful change through tourism initiatives. A standout example is her involvement in developing a 20 year Masterplan in Arnhem Land with the Yolŋu people, where she designed and facilitated a collaborative process that empowered the community to take ownership of their future through tourism.
As the first of its kind in Australia, this project involved building a framework, guiding principles and developing tourism products that fostered economic stability while respecting cultural and environmental values. By ensuring the initiative was community-led, the project delivered tangible outcomes aligned with the Yolŋu people’s values and aspirations.
As a skilled communicator and strategic thinker, Fuchsia has a history of turning insights into actionable solutions. Her work is rooted in a commitment to real impact, ensuring that consultation leads to concrete results. This same dedication underpins her approach on Bruny Island, where she aims to co-create strategies that protect the environment, enrich community life, and ensure a thriving future for the island.
Regenerative tourism goes beyond sustainability—it’s a transformative approach that aims to enrich local livelihoods, celebrate cultural heritage, and enhance the natural environment of a destination.
At its core, regenerative tourism ensures that travel delivers a net-positive impact on people, places, and nature. It supports the long-term renewal and flourishing of our interconnected social and ecological systems.
When local communities take the lead in shaping regenerative tourism, they ensure their needs, values, and aspirations are at the heart of the experience. This approach fosters positive impacts that endure long after travelers leave—creating a thriving ecosystem and vibrant communities for generations to come.
Dr. Seuss, The Lorax
Learn more as the research and its real impact evolves...
Fuchsia Claire Sims | Fuchsia.C.Sims@student.uts.edu.au | +61 430 547 363
We acknowledge the traditional custodians of Lunawanna-alonnah − the Nuenonne (pronounced "Nyu-no-ni") people who walked upon and cared for this island and its waterways for over 40,000 years. We pay our respects to Lutruwita and all Tasmanian Aboriginals; all of whom have survived invasion and dispossession, and continue to maintain their identity and culture.
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